Build a Photography Brand That Stands Out from the Crowd

Transform your photography brand with coaching & consulting for established professional photographers from an experienced professional photographer.

Tom Wright, Founder of By Tom W, Professional Photography Bramd Consultant and Coach

Discover Your Photography
Direction & Style

Tom Wright

Professional Photography Brand Consultant & Coach

It's time a elevate your photography brand.

Discover Your Unique Style.

You’re more than just a photographer—you’re an artist, a storyteller, a business owner. But in an industry flooded with talent, how do you stand out, attract the right clients, and build a photography brand that showcases your uniqueness and feels fulfilling for your whole career?

As a photography business coach and consultant, I help photographers like you gain clarity, refine your brand, build a portfolio that helps you stand outfrom the crowd and implement strategies that make your business workflows more efficient, profitable, and fulfilling.

Gain Clarity

Discover the look you want and how to deliver that for your ideal clients

Refine Your Brand

Escape the trap of copying the work of your peers and embrace your unique voice

Build Effective Workflows

Build a photography practice that feels fulfilling for your whole creative career

BOOK A CALL
If it's time for a new direction, this is what your photography brand needs.

Transform Your Photography Business with a Strategic Approach

Step 1 - Brand Discovery

Find your niche & unique selling point for your brand. Get to the heart of your brand. Together we review your work and the kind of work you do and discover your uniqueness. What is the message you want to share with your ideal client?

Step 2 - Designing Your Brand Voice

We find out what lights you up and the type of photography clients you'd love to work with. It's time to refine your voice so you are clearly heard by your ideal client. We develop a compelling brand message that speaks to your ideal audience and positions you as the go-to photographer in your industry or market.

Step 3 - Refine Your Approach

It's time to define your photography process and workflows. We discuss lenses, cameras and post-production approaches to understand exactly how to make your vision a reality.

Step 4 - Make it Flow

Work smarter, not harder. Processes make or break a photography practice, we want your workflow to be fluid, adaptable and effective. We design systems and presets together to make your voice loud and clear on every job and help you stand out to your ideal client.

It's time to establish a photography brand that attracts your ideal clients.

Photography Business Coaching & Consulting Tailored to You

Every photographer has a story, a style, a vision. My job is to help you refine and amplify that, turning your passion into a thriving brand that clients recognize and trust. As a photography business coach, I help photographers and videographers refine their brand identity, streamline their workflow, and develop a business strategy that aligns with their creative vision.

Define Your Photography Brand

Your brand is more than just photos—it’s how you shoot, edit, and connect with clients. I’ll help you refine your photographer brand, craft a unique visual identity, and develop a brand-first approach that sets you apart.

Attract Your Ideal Clients

Your editing and shooting style should align with the clients you want to work with. I provide photography and videography consulting to refine your aesthetic, ensuring your work is consistent, intentional, and marketable.

Refine Your Approach

Fine-tune your shooting techniques to bring your creative vision to life. I’ll help you adjust composition, lighting, and workflow to make your photography brand stronger and more recognisable.

Workflow & Backup Course

A streamlined workflow is key to a successful photography business. This course covers Lightroom setup, backup solutions, and fast editing techniques to optimise your process.

Prices From $2,000/£1,500

Colour & Preset Course

Develop a consistent editing style with custom Lightroom presets and a strong colour foundation. This course helps branding photographers create a signature look that enhances their work.

Prices From $2,000/£1,500

Preset Building & Backup Solutions

A reliable workflow keeps your business efficient and your files safe. I provide custom presets and backup strategies so you can work faster and scale with confidence.

Photography services

Your clients want to see more than just final images—they want to understand your process. As a photography business consultant, I help you present your services in a way that builds trust, showcases your expertise, and attracts the right clients.

Internationally renowned Destination Wedding Photographer and ⁠Canon Ambassador⁠ ⁠Igor Demba⁠.

Share your process

Clear, transparent communication makes booking you an easy decision. By refining how you present your process, we eliminate uncertainty, making clients feel confident in choosing you.

Build assets that connect with clients

People buy from brands they trust. By crafting a strong visual identity and messaging strategy, I help you create content that resonates, builds relationships, and converts inquiries into loyal clients.

Videography services

Show your journey, share your expertise, and take clients behind the scenes. A strong photography and videography brand creates deeper connections, positioning you as a trusted expert in your field.

Ready to transform your photography brand?

You’ve worked hard to develop your craft. Now it’s time to build a business that reflects your passion, attracts the right clients, and gives you the freedom to create without burnout. Find clarity in your brand and visual identity.Develop a standout portfolio and marketing strategy. Build systems that make running your business effortless.

Talk to tom

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